Effective Date: November 25, 2025
Your privacy is important to Your El Paso TX (“Company,” “we,” “us,” or “our”). This Privacy Policy explains how we collect, use, store, and share your information when you access or use:
YourElPasoTX.com (the “Site”)
Any lead forms, landing pages, IDX pages, or digital resources
Any email newsletters or automated SMS updates
Any chatbot interactions through ManyChat
Any related online features, content, and services (collectively, the “Services”)
By using the Site or Services, you agree to this Privacy Policy and our Terms of Use. If you do not agree, please discontinue use.
Your El Paso TX is a local lifestyle and real estate information platform operated by:
Aaron Ramirez, REALTOR®
Irma Valenzuela Realty
232 Buena Vista Street
El Paso, TX 79905
Email: [email protected]
Phone: 915-313-1667
This Site is not intended for children under 13 years old, and we do not knowingly collect information from anyone under 13.
If you are under 13, do not use this Site, fill out forms, or submit information.
If we discover we have collected information from a child under 13, we will delete it promptly.
This Site is also not intended for minors under 18 in connection with real estate–related inquiries or services.
We may collect personal and non-personal information about you when you interact with the Site or Services.
You may voluntarily provide information when you:
Request a guide, newsletter, or other resource
Sign up for the Your El Paso TX weekly newsletter
Request information about neighborhoods or housing
Submit a form through IDX
Engage with our chatbot (ManyChat)
Fill out a contact form, valuation request, or buyer/seller form
Communicate with us via email, SMS, or phone
This may include:
Name
Email address
Phone number
Mailing address
Housing preferences or questions
Communication preferences
Any information you provide in a message or form submission
By requesting the ‘Your El Paso TX’ weekly newsletter or any other Your El Paso TX resources, you agree to receive automated SMS and email updates about El Paso, local housing, and related offerings.
We may automatically collect:
IP address
Browser type and version
Device type and operating system
Referral sources
Pages viewed and links clicked
Time spent on the Site
General location (city/region inferred from IP)
This information helps us improve the Site, personalize content, and ensure system security.
We use tracking tools including:
Cookies
Meta Pixel
Google Ads tracking
Analytics tools
IDX tracking technologies
Cookies help us:
Understand visitor behavior
Improve performance
Personalize your experience
You can disable cookies in your browser settings, though some features may not function properly.
We may receive information from:
MailPoet (email subscription system)
ManyChat (chatbot interactions)
IDX providers
Payment or scheduling systems
Real estate partners, where permitted
We may use your information to:
Send newsletters, guides, and updates you requested
Respond to your questions or requests
Provide real estate information relevant to your search
Improve website performance and user experience
Deliver targeted content or ads (via Meta Pixel or Google Ads)
Maintain internal business operations
Communicate neighborhood, housing, and local insights
Provide customer service
Comply with legal obligations
We may also use your information to send marketing communications, where lawful. You can opt out at any time.
BY SUBMITTING YOUR CONTACT INFORMATION, YOU PROVIDE YOUR EXPRESS WRITTEN CONSENT TO RECEIVE COMMUNICATIONS FROM US AT THE EMAIL ADDRESS AND TELEPHONE NUMBER(S) PROVIDED.
Communications may include:
Automated SMS messages
Email newsletters
Phone calls, including calls using auto-dialing systems
Messages via chatbot or automated systems (ManyChat)
Your consent confirms that:
You are at least 18 years old.
You are the account holder of the phone number/email you provide.
You live in the United States.
The information you provide is accurate.
Standard message and data rates may apply.
Agreeing to receive messages is not a condition of purchasing any service.
You may opt out at any time:
Email: Click “unsubscribe” in any email or reply with “UNSUBSCRIBE.”
SMS: Reply “STOP” to any text message.
Phone Calls: Tell us directly during a call or email your request.
You may receive one final confirmation message.
We do not sell your personal information.
We may share your information with trusted service providers who assist in operating the Site, including:
MailPoet (email delivery)
ManyChat (SMS/chatbot automation)
IDX provider
Meta (Meta Pixel)
Google (Ads & Analytics)
Website hosting and technical support vendors
These parties are required to use your information only to perform services for us.
We may also share information when required by law, regulation, court order, or to protect our rights or users.
We may share de-identified or aggregated data that does not personally identify you.
You may request to:
Access the information we hold about you
Update or correct your information
Request deletion of certain information
Change communication preferences
To make a request, email [email protected].
We may require reasonable verification of your identity.
We retain personal information for 6–10 years, or as long as necessary to:
Fulfill the purposes in this Privacy Policy
Provide services you requested
Maintain business and legal records
Comply with federal and Texas real estate regulations
When information is no longer needed, we will delete or anonymize it.
We use reasonable physical, administrative, and technical safeguards to protect your information.
However, no method of internet transmission or electronic storage is perfectly secure. Use of the Site is at your own risk.
The Site does not currently respond to “Do Not Track” browser signals.
We do not discriminate against individuals for exercising their privacy rights.
Our Site may contain links to third-party websites.
We are not responsible for the privacy practices or content of those sites.
You should review their privacy policies before providing any personal information.
We may update this Privacy Policy occasionally.
Changes will be posted on this page with an updated Effective Date.
Continued use of the Site indicates acceptance of the revised policy.
If you have any questions, concerns, or requests regarding this Privacy Policy, please contact:
Your El Paso TX
c/o Aaron Ramirez, REALTOR® at Irma Valenzuela Realty
232 Buena Vista Street
El Paso, TX 79905
Email: [email protected]
Phone: 915-313-1667